Industry News, Printers News

Crown Gifting Tin Uses Color Trends Analysis to Highlight Metal Packaging’s Sustainable Credentials

The gifting tin’s inks create an oxidized mineral effect, giving the appearance of natural weathering over time.

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By: Anthony Locicero

Copy editor, New York Post

For brands adopting metal packaging, colors, decorative finishes and textures play a key role in attracting consumers. Crown Aerosols & Promotional Packaging Europe and Crown Food Europe recently worked with color and material designer and trend forecaster Laura Perryman to learn how future trends can influence innovation in its portfolio. Crown’s design experts have used the insight as inspiration for new packaging concepts that can help brand owners deliver exciting new products that...

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